Start your Digital Printing Business Journey at Astragraphia Surabaya Open House 2024

 

Surabaya, 11-14 July 2024 - As a public company operating in the printing & digital services sector, Astragraphia strives to present and provide various innovative and high-quality printing solutions for the wider community. Entering the current era of massive digital transformation, the printing industry is faced with various complex challenges. Astragraphia, as a leader in printing solutions in Indonesia, is ready to help existing printing businesses to face challenges in the digital printing business.

For this reason, Astragraphia is holding the Surabaya Open House 2024 with the theme "Facing Printing Business Challenges with Full Certainty with Astragraphia 2024" which is located at DSTC Astragraphia Surabaya - Jl. Police Commissioner. Moh. Duryat No.22, Tegalsari, Kec. Tegalsari, Surabaya, East Java 60262. This event was opened by Mr. Endra Gunawan the Branch Manager of PT Astra Graphia Tbk Surabaya Branch 1 and Yohanes Puguh the Branch Manager of PT Astra Graphia Tbk Surabaya Branch 2. This event aims to help printing businesspeople as well as customers Astragraphia adapts to all uncertainties and developments in the digital era.

Printing Business Challenges in the Digital Era: Towards Adaptation and Transformation

Astragraphia tries to identify several main challenges facing the printing business currently, including:

1. Increasingly Tighter Competition:

Easy access to information and technology opens up opportunities for many parties to start a printing industry business. This causes increasingly tight competition, requiring printing business players to continue to innovate and improve the quality of their services.

2. Rapid Change in Consumer Preferences:

Changes in consumer lifestyles and preferences are leading to increased use of digital media. Consumers now prefer to access information and entertainment via the internet and mobile devices, so demand for traditional printed products such as newspapers and magazines has decreased.

3. Increasing Market Demand for Digital Printing Solutions:

On the other hand, market demand for digital printing continues to increase. Consumers want convenience and flexibility in printing, such as on-demand printing and variable printing. This encourages printing businesses to adapt and invest in digital technology.

4. Limited Resources and Expertise:

The next challenge is the limited resources and expertise possessed by several printing businesses. Keeping up with technological developments and meeting increasingly complex customer needs requires specialized skills that may not be available at all companies.

5. Need for Diversification:

To survive in the digital era, printing businesses need to diversify and offer a wider range of services. This diversification can take the form of developing digital services, such as contemporary graphic design, personalization, and online business, or expanding market reach to new segments.

Overcoming Brand Change Issues and Strengthening Astragraphia's Position

Astragraphia is also very aware of the issues that worry some customers in East Java. Most people are still not familiar with the change in the Astragraphia principal brand, Fujifilm. Therefore, by holding this open house, we are trying to continue providing education and outreach to increase brand awareness and clarify Astragraphia's position as a leader in printing solutions in Indonesia. With the superior technology, service, and experience of Astragraphia's team of experts, we are confident that we can help printing businesses in the East Java area develop and achieve business success in the future.

Astragraphia Surabaya Open House 2024 provides various innovative digital printing products and solutions. To answer the problem of uncertainty in business challenges, we also introduced several series of printer machines and production scale printers in the DSTC area, namely:

• Revoria PressTM EC1100

• Revoria PressTM SC170

• ApeosPro C650

• Apeos C3570

• Apeos C2560

• Apeos 2560

Starting today, we invite you to visit the Astragraphia Surabaya Open House 2024 to learn more about the innovative FUJIFILM products and solutions we offer. This open house lasts for 4 days starting from 09.00 – 17.00 WIB. Let's create a brighter and more innovative printing future together.

                                                                                              ###

About PT Astra Graphia Tbk:

PT Astra Graphia Tbk (Astragraphia) is a public company with the stock code ASGR which was founded in 1975 and has listed its shares on the Indonesia Stock Exchange since 1989. As Astra's business pillar in the information technology sector, Astragraphia focuses on the Printing and Digital Services business scope. Astragraphia has a Document Solutions business portfolio with exclusive partner FUJIFILM Business Innovation, providing end-to-end solutions ranging from personal, office, Graphic Art printing needs to managed print services. Astragraphia has a subsidiary, namely PT Astra Graphia Information Technology (AGIT) which serves the needs of Information Technology Solutions, especially Digital Services through collaboration with world-class strategic partners as well as its own solutions which include hardware, software, services, and PT Astragraphia Xprins Indonesia (AXI) which serving Office Solutions through the e-commerce service AXIQoe.com as a One Click Office Solution, the first B2B online printing service in Indonesia PrintQoe.com, as well as 3D printing. For more information, visit www.documentsolution.com

 

For further information, please contact:

 

Dony Kozara

 

Head of Marketing Communications & GC Business Development

PT Astra Graphia Tbk

Jl. Kramat Raya No. 43

Tel: (021) 390 9190 ext 1660

Email: [email protected]